1.
Strategic planning is useful only when a company doesn’t know what to do.
a. True
b. False
2.
Which of the following is not a criterion for a strategic-planning
process:
a. Key company
managers must understand it
b. The
complexity of the process must be commensurate with the culture
c. The schedule
of the process must fit with that of the participants
d. Participants
must take it seriously and commit to it
e. Involve both
top managers and key operational managers
3.
Which of the following is not a good reason to engage a
strategic-planning consultant?
a. Consultant’s
experience with other organizations
b. Participants
free to focus on the discussion
c. Improved
quality of participation
d. Low price
e. “Group think”
avoided
4.
Which of the following is not a key strategic decision made during
strategic planning?
a. Overall
companywide objectives
b. Distribution
channels to be used
c. The “best”
strategic bundle
d. A vision
statement
e. Major
programs and resource allocations
5.
In the strategic-planning process, the situation-analysis portion consists
solely of
sharing research
done by various groups on each part of the situation analysis.
a. True
b. False
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