For the following, decide whether the management action reflects a strategic or operational decision:

For the following, decide whether the management action reflects a strategic or
operational decision:
Strategic Tactical
a. Hewlett Packard announces it is acquiring Compaq Computer Corp.
b. Procter & Gamble adopts new enterprise software to consolidate its worldwide
financial and tax reports.
c. AT&T Card Services decides to upgrade the caliber of its customer-service
personnel through, among other things, raising their salaries by 10%.
d. Wal-Mart decides to offer streaming of movies.
e. BMW gets an exclusive license for Blaupunkt sound systems in its automobiles.
f. Disneyland raises prices although doing so will reduce overall park attendance.
g. Pep Boys finally decides to advertise on TV.
h. At the last minute, Intel cancels release of its Pentium 2003 saying it is going back
to the lab to develop a Super Pentium 2004.
i. Amazon.com decides to go beyond selling just books to selling electronic products.
j. Seeking to increase its profitability, Amazon negotiates new contracts with UPS
and FedEx that cut shipping costs.

Share on Google Plus

About College Assignment Samples

This is a short description in the author block about the author. You edit it by entering text in the "Biographical Info" field in the user admin panel.